We couldn’t ask for a better conscience.

Our Media Advisory Board (MAB) exists for a number of reasons, both inspirational and strategic.

It is comprised of thought leaders in journalism and media who teach us the insidious spin techniques that don’t belong on the Web. On a regular basis, they brief us on new strains of spin, and what counter-measures work best. (No, we’re not going to quarantine the entire press corp.)

But perhaps their most important contribution is to help us create and maintain the environmental conditions for trust and transparency. We can’t clear away some of the mental pollution on the Web if we ourselves are contaminated. Our Media Advisory Board works to keep us squeaky clean. To check out the MAB bios, visit our team page.